Website design is the process where content is planned, conceptualized, and arranged online. Creating a website today involves more than just aesthetics and includes the overall functionality as well. Creating a website includes mobile apps, websites, and user interfaces. Web designers are responsible for the look, layout, and content of websites. A website’s appearance refers…
While internet marketing and digital marketing are similar, they do differ slightly. Here’s how they’re defined. Digital marketing In general, digital marketing refers to marketing strategies that use digital channels to promote your products or services. In marketing your business, you might use social media platforms or TV ads. Digital marketing encompasses everything from TV…
An SEO audit examines all the factors that may affect the ranking of your website on search engine results pages or SERPs. Technical SEO performance includes on-page and off-page SEO, as well as technical SEO optimization. In the last few years, Google has made a variety of changes to its algorithm in order to decide…
Digital marketing is quickly replacing the era of television and radio advertising. Your business’s ads can reach millions of consumers every day through online advertising. Media marketing is often offered at a much lower price point than traditional media. Digital marketing definitely has a future in video advertising. Video ad spending will reach $9.26 billion…
Overview: Marketers have never had access to such a wealth of resources and innovation as they do today. According to VentureBeat, there are 1,876 marketing companies across 43 different categories, such as SEO, social, video marketing, sales enablement, mobile analytics, and dozens more. As well, many of the categories in the report weren’t there a…